HomeStartupAfter layoffs, BYJU co-founder on Messi deal: social effect collaboration

After layoffs, BYJU co-founder on Messi deal: social effect collaboration

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  • BYJU’S appointed Lionel Messi as the global brand ambassador of its “Education for All” project just days after announcing layoffs.
  • Co-founder Divya Gokulnath noted that this was a “social impact relationship,” not a typical partnership.
  • She referred to the fact that EFA hadn’t gotten as much attention in the previous 18 months as it has recently as being “saddening and anguishing.”

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