- For the first time since the annual Singles’ Day shopping carnival began in 2009, Alibaba Group kept the final sales total private.
- But it said that the outcomes were comparable to previous year.
- Despite economic issues and COVID-19-related impact, the event “produced results in line with last year’s GMV performance,” according to the statement.
For the first time since 2009, Alibaba decides not to share Singles’ Day sales figures.
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