
- Apple achieved its highest-ever quarterly iPhone shipments in India, with over 2.5 million units shipped in Q3, marking a 34% YoY increase.
- The iPhone 14 accounted for more than a third of iPhone shipments in India in 2023.
- Apple has a single-digit market share in India but is gaining customers as the market shifts towards premium models.
- The company is expanding its local manufacturing presence in India, looking beyond China for production.
- Counterpoint expects Apple’s market share in India to grow from 4.5% in 2022 to 6% in 2023.