
- Imagine Marketing, the parent company of boAt, saw its revenue cross the INR 3,400 Cr mark in the financial year 2022-23 (FY23), registering a growth of 20%.
- The company claimed it is on track to cross INR 4,000 Cr gross revenue in FY24
- boAt, which is focusing on manufacturing in India, said it produced 15 Mn units in India in FY23
- Without giving any number, boAt said it reported a loss in FY23 due to its investments in the smartwatch category