- Krafton, the developer of games like PUBG and Battlegrounds Mobile India, considers India one of its top five markets.
- India ranks among the top three markets for Krafton in terms of user base.
- The willingness to pay for games among Indian gamers is rising, even though less than 10% of users pay for games.
- Krafton operates Battleground Mobile India (BGMI) in India, a game similar to PUBG.
- The company is committed to the Indian market’s long-term potential and plans to maintain its position and grow with the market, despite the lower willingness to pay compared to developed gaming markets.