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Fantasy sports companies get World Cup boost, witness growth in revenue

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Fantasy sports companies get World Cup boost, witness growth in revenue
  1. Indian fantasy sports platforms saw up to a 60% surge in active user bases during the recent cricket World Cup.
  2. SportsBaazi experienced a 60% month-on-month increase in active users, maintaining a user base of over 400,000 players, with a 40% rise in new sign-ups.
  3. Dream11, a gaming unicorn, surpassed 200 million registered users due to increased tournament traffic.
  4. MyTeam11 noted a 40% revenue rise during the World Cup, witnessing a 50% surge in user acquisition similar to IPL levels.
  5. Growth was fueled by the tournament’s India hosting, prime-time exposure, and the Indian team’s exceptional performance, led by players like Virat Kohli and Rohit Sharma.

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