Startup Atlas · Content Creation

Pocket Aces Acquired

Pocket Aces Pictures Private Limited ● Mumbai, Maharashtra ● Founded 2013 ● pocketaces.in ↗

Aditi Shrivastava Ashwin Suresh Anirudh Pandita

$19.83 MnTotal funding (tracked)

4Funding rounds

6 Jan 2021Last round

Pocket Aces: Business Model Canvas

The nine-block Business Model Canvas, filled in only where a public source states it — empty blocks mean we haven't found a citable fact yet, not that the answer is zero.

Value Propositions

Global Culture Creator mission

States its mission as building an ecosystem of media professionals, content and products that positively influences audiences.

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Vertically integrated distribution, IP and talent

Competitive positioning built on owning distribution, IP and exclusive talent management rather than relying on third parties.

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Customer Segments

Youth digital-content audiences35M subscribers, 700M monthly views

Reaches youth audiences across its owned social-distribution channels FilterCopy, Gobble, Nutshell, Dice Media and Pocket Change.

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Brand advertisers1,000+ brand partners

Brands across sectors including electronics, beauty/fashion, financial services, apps/ecommerce and food & beverage commission branded content and campaigns.

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OTT platforms

Long-form studio Dice Media supplies youth-centric web series to OTT streaming platforms.

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Customer Relationships

No cited public information yet.

Channels

FilterCopy

Short-form video channel.

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Dice Media

Premium long-form web series studio distributed on OTT platforms.

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Gobble

Food and lifestyle video channel.

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Nutshell

Infotainment video channel.

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Clout

Talent-management arm for digital influencers/actors.

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Key Activities

Original content creation & distribution

Creates and distributes original written and video content for millennial/youth audiences through its own channels.

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Talent management

Manages digital influencers and actors through its Clout division.

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Key Resources

No cited public information yet.

Key Partnerships

OTT streaming platform content deals

Dice Media's web series are distributed through content deals with OTT streaming platforms.

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Saregama / RPSG Group (controlling shareholder)

Saregama acquired a 51.82% controlling stake in September 2023 (later raised to 53.51%), positioned to create synergies in artist/influencer management and long-format video production.

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Revenue Streams

Branded content & advertising partnerships1,000+ brand partners

Produces branded content and campaigns for advertisers; revenue mechanism implied by the scale of brand relationships stated on its own site.

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Cost Structure

No cited public information yet.

FAQs on Pocket Aces

What is Pocket Aces's business model?

Pocket Aces's core value proposition centers on Global Culture Creator mission, Vertically integrated distribution, IP and talent.

How does Pocket Aces make money?

Pocket Aces's cited revenue streams include Branded content & advertising partnerships.

Sources & corrections. Every fact on this page is compiled from cited public sources — follow the "source" links beside each entry. Profile sources: inc42.com · Last verified 27 Aug 2026. · Report a correction