B2B food-tech startup Urban Harvest is set to raise ₹341.4 crore (approximately $35.9 million) in a Series D funding round led by Info Edge, according to regulatory filings reviewed by Entrackr. The round will see participation from 58 investors, including existing backers and high-net-worth individuals, and marks one of the largest capital raises in India’s food supply chain technology sector this year.
The proposed financing comes about a month after reports indicated that Urban Harvest was in advanced discussions to raise around ₹300 crore at a valuation of roughly ₹1,500 crore. The fresh capital is expected to support warehouse expansion, entry into new cities, technology upgrades, and scaling of its procurement platform for restaurants, cloud kitchens, hotels, and institutional buyers.
Urban Harvest Board to Approve ₹341 Crore Series D Round
According to Entrackr, Urban Harvest’s board is expected to approve the allotment of shares to raise ₹341.4 crore.
Key highlights include:
- Fundraise size of ₹341.4 crore ($35.9 million).
- Info Edge will lead the investment.
- Participation from 58 investors.
- Mix of institutional investors, family offices, and angel investors.
- Funding subject to board approval and regulatory filings.
Funding Snapshot
| Item | Details |
|---|---|
| Company | Urban Harvest |
| Funding Round | Series D |
| Amount | ₹341.4 crore (≈ $35.9 million) |
| Lead Investor | Info Edge |
| Number of Investors | 58 |
| Status | Board approval expected |
Strong Backing From Existing Investors
The latest round is expected to include several existing shareholders alongside new investors.
Besides Info Edge, participants are expected to include:
- Sandeep Kapadia
- J & A Partners
- Family offices and other institutional investors.
The broad investor participation reflects continued confidence in Urban Harvest’s business model and the growing digitization of India’s food-service procurement ecosystem.
Building a Tech-Enabled Food Supply Chain
Founded by Sidhantt Suri, Urban Harvest supplies:
- Fresh fruits and vegetables.
- Food ingredients.
- Dairy and pantry products.
- Automated coffee machines.
- Procurement solutions for restaurants, cafés, hotels, and cloud kitchens.
The startup uses technology to streamline sourcing, inventory management, and logistics, helping commercial kitchens reduce procurement costs and improve supply reliability.
Business Focus
| Segment | Description |
|---|---|
| Customers | Restaurants, hotels, cafés, cloud kitchens |
| Products | Fresh produce, food ingredients, beverages |
| Services | Technology-enabled procurement and supply chain |
| Expansion Focus | Warehouses, new cities, logistics infrastructure |
Capital to Fuel Expansion
The new funding is expected to help Urban Harvest accelerate growth across several areas.
Management is likely to use the proceeds for:
- Expanding its warehouse network.
- Entering additional Indian cities.
- Strengthening technology infrastructure.
- Improving logistics efficiency.
- Growing its customer base among food-service businesses.
The company is benefiting from increasing adoption of digital procurement platforms as restaurants and institutional buyers shift away from fragmented traditional supply chains.
Growing Opportunity in B2B Food-Tech
India’s organized food-service industry continues to expand rapidly, creating demand for technology-driven procurement platforms that offer:
- Predictable pricing.
- Consistent product quality.
- Faster deliveries.
- Digital inventory management.
- Integrated purchasing solutions.
Urban Harvest competes in a market where restaurants are increasingly seeking efficient sourcing partners to manage rising input costs and operational complexity.
Looking Ahead
Urban Harvest’s proposed ₹341.4 crore Series D round represents a significant milestone in the company’s expansion journey. With Info Edge leading the financing and participation from 58 investors, the startup is securing fresh capital to strengthen its position in India’s rapidly growing B2B food-tech market. The investment is expected to support warehouse expansion, technology development, and geographic growth as commercial food businesses increasingly adopt digital procurement platforms.
Looking ahead, successful completion of the funding round could accelerate Urban Harvest’s efforts to build a nationwide food procurement network while reinforcing investor confidence in technology-enabled supply chain startups. As India’s restaurant and cloud kitchen ecosystem continues to expand, the company will aim to leverage its enhanced scale and digital capabilities to capture a larger share of the institutional food procurement market.
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