Startup Atlas · Industrial Robotics

Addverb Technologies

Addverb Technologies Limited (formerly Addverb Technologies Private Limited) Noida, Uttar Pradesh Founded 2016 addverb.com ↗
Sangeet Kumar · CEO & Co-founder Prateek Jain · COO & Co-founder Bir Singh · CBO & Co-founder Satish Kumar Shukla · CMO & Co-founder Amit Kumar · Co-founder
$132 MnTotal funding (tracked)
1Funding rounds
18 Jan 2022Last round

Addverb Technologies: Business Model Canvas

The nine-block Business Model Canvas, filled in only where a public source states it — empty blocks mean we haven't found a citable fact yet, not that the answer is zero.

Value Propositions

Human-robot collaboration mission

Addverb's stated vision is "Touching Lives By Pioneering Human-Robot Collaboration."

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Global warehouse-automation leader

Addverb describes itself as "a global leader in robotics, offering innovative warehouse automation solutions with intelligent robots, powered by modular software."

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Lower-cost Make-in-India automation

Company's founding pitch (2018) was democratizing access to process automation by building systems in India and implementing them at roughly one-third the cost of MNC-integrated systems.

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Customer Segments

Industry verticals served

Addverb's own site lists industry pages for Automotive and Tyre, Consumer Goods, Grocery, Solar and Battery, Chemicals and Petrochemicals, E-Commerce, Pharmaceuticals, Third Party Logistics, Cold Storage, Fashion, and Semiconductors.

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Early marquee clients (2018)

Within its first two years the company reported "marquee clients like MRF, Patanjali, Havells, Megha Fruits, Coca-Cola, Marico, Asian Paints, and ITC." (Reflects the company's early client roster as of 2018; not verified as current clients.)

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Reliance Retail omni-channel distribution

Post-2022 investment, Reliance deploys Addverb robots "at scale in omni-channel distribution centers across different segments like e-commerce, retail, grocery, fashion, pharma, digital and petrochemical."

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Customer Relationships

Value-driven, multi-year client relationships

Co-founder Satish Kumar: "We were able to scale up because we did not confuse the businesses with our ability to build automation technology; we spoke about the value that we could drive into client businesses over a period of five years."

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Channels

Direct B2B enterprise sales via global offices

Addverb's about-us page states it operates 10 global offices, delivering automated warehouses directly to enterprise clients.

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Key Activities

Robotics hardware design & manufacturing

Mobile robots (autonomous mobile robot, assembly line robot, autonomous forklift, multi-carton picking robot), sorting robots, and ASRS (4-way pallet shuttle, mother-child shuttle, crane ASRS, carton shuttle) as listed in Addverb's product navigation.

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Warehouse software development

Warehouse Management System, Warehouse Execution System, Warehouse Control System, and Fleet Management System, per Addverb's product lineup.

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Key Resources

R&D investment10% of revenue

CEO Sangeet Kumar: "We deploy 10% of our revenue on R&D which has played a pivotal role in helping us create an extensive product portfolio, which is unmatched across the world."

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Noida robotic manufacturing facility

Post-Reliance investment, Addverb planned to use the funds "to expand business overseas as well as set up one of the biggest robotic manufacturing facilities in Noida."

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Key Partnerships

Reliance Retail Ventures

Client-turned-investor: "Reliance was already one of our esteemed clients with whom we had co-created and delivered highly automated warehouses for their Jio-Mart grocery business," said Sangeet Kumar, before RRVL invested $132M for a 54% stake in January 2022.

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Jalaj Dani — early investor

Jalaj Dani, co-promoter of Asian Paints, was an early investor in Addverb, contributing roughly $11 million across Series A and pre-Series A rounds.

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Jalaj Dani — Chairman

Jalaj Dani later became Addverb's Chairman.

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Revenue Streams

Product sales~90% of operating revenue

"Addverb designs and builds robotics and warehouse automation solutions for clients and the sale of such products constitutes 90% of its operating revenue." This income was Rs 282 crore in FY22, up 63.5% from Rs 172.5 crore in FY21.

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Installation & commissioning revenue

"The company also generates revenue from installation and commission on sales which grew 91% to Rs 32.48 crore in FY22."

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Cost Structure

Cost of materials consumed~60% of total costs (FY22)

"The cost of materials consumed was the largest cost center and formed 60% of the overall cost which grew 42.4% to Rs 190 crore in FY22."

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Employee benefit expenses

"Employee benefit expenses were another major expense, spiking 2X to Rs 84.55 crore in FY22 from Rs 40.87 crore in FY21."

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FAQs on Addverb Technologies

What is Addverb Technologies's business model?

Addverb Technologies's core value proposition centers on Human-robot collaboration mission, Global warehouse-automation leader, Lower-cost Make-in-India automation.

How does Addverb Technologies make money?

Addverb Technologies's cited revenue streams include Product sales, Installation & commissioning revenue.

Sources & corrections. Every fact on this page is compiled from cited public sources — follow the "source" links beside each entry. Profile sources: addverb.com techherald.in addverb.com tracxn.com · Last verified 9 Sep 2026. · Report a correction