Attero Recycling

Chemical extraction (vs. smelting) recovers metals at high rates, positioning recovered material as an alternative to newly mined ore.

Positions recycled output as a sustainable substitute for newly mined battery/EV metals.

Covers electronic waste and biowaste recycling/upcycling under one integrated operation.

Corporates needing e-waste/EPR compliance and battery take-back; named clients include Samsung Electronics and Hyundai Motor.

Recovered critical metals (lithium, cobalt, graphite, precious metals) sold onward into the battery and electronics supply chain.

Companies contracting Attero to process their electronic waste under formal, zero-landfill recycling.

Attero's MetalMandi mobile/web app lets small scrap dealers and local businesses sell e-waste and metal scrap directly to Attero, with live AI-driven pricing, direct communication and reverse-logistics pickup, cutting out informal middlemen.

Selsmart is Attero's direct-to-consumer platform where individual consumers sell used appliances/electronics in three online steps with transparent valuation and doorstep pickup by Attero's own logistics team.

A community-facing arm of Selsmart that partners with residential societies, educational institutions, businesses, NGOs and government bodies to run e-waste awareness and collection drives.

Corporate and OEM customers seeking EPR compliance can reach Attero through a dedicated "Free Consultation" enquiry form, backed by reverse-logistics collection from client premises via 35+ collection centers nationwide.

Trains informal-sector workers and builds a consumer collection channel to divert e-waste into formal recycling.

Direct contracts with 200+ companies for their e-waste disposal.

New plants in Pune, Bengaluru, Faridabad and a copper unit in Reengus (Rajasthan) widen physical collection/processing reach beyond the original Roorkee facility.

Dismantling electronic devices and lithium-ion batteries and chemically extracting precious/critical metals.

Training informal-sector e-waste workers and running consumer collection/awareness drives to route e-waste into formal recycling.

Company holds 47 patents across e-waste processing, battery recycling and metals recovery.

Core recycling/electro-refining plant in Roorkee, Uttarakhand, indigenously developed for metal extraction from e-waste.

Some recovered materials are supplied to Tesla via Swiss mining/trading group Glencore.

Consumer-electronics and auto OEMs as sourcing/compliance partners for e-waste and battery take-back.

World Bank Group's private-sector arm backed Attero with a $5M investment (approved Sept 2010) and is described in company materials as a long-term institutional backer.

Largest revenue line; 75% of FY24 revenue (Rs 333 Cr) and 85.5% of FY25 revenue (Rs 822 Cr).

Service revenue from e-waste recycling, lithium-ion battery processing, EPR compliance, secure data destruction and waste management solutions.

Dominant cost line: procurement of e-waste/battery material formed 85% of total expenses in FY24 (Rs 363 Cr) and 89% in FY25 (Rs 834 Cr).

Employee benefit expenses more than doubled to Rs 32 crore in FY25; contractual manpower costs rose to Rs 15.5 crore.