Fitelo
Fitelo: Business Model Canvas
The nine-block Business Model Canvas, filled in only where a public source states it — empty blocks mean we haven't found a citable fact yet, not that the answer is zero.
Value Propositions
Behavioral-science approach that avoids calorie counting, portion control, fad diets, or gym-routine mandates, and does not use supplements or medicines.
sourceBody analysis, technology-driven habit tracking, and a personal coach delivering diet/exercise guidance via live classes, recorded sessions, calls and chat.
sourceCustomer Segments
Weight management plus disease management for diabetes, thyroid, and PCOD/PCOS; clients span tier 1, 2, 3 Indian cities and Indians living abroad.
sourceMore than 25,000 users across 50 countries, with over 200 coaches onboarded, at the time of a September 2022 profile.
sourceCustomer Relationships
Channels
App-based subscription model; each customer is assigned a personal health coach aligned to their needs.
sourceCoaching delivered through live classes, pre-recorded sessions, phone calls and chat consultations.
sourceKey Activities
In-house technology to understand client habits and identify fitness gaps, feeding into personalized diet plans and coach-led interventions.
sourceTeaches clients to read food labels to make informed decisions about packaged food, instead of calorie counting.
sourceKey Resources
Key Partnerships
Guild Capital — Investor Chaayos — Investor Country Delight — Investor Pareto Capital — Investor
Revenue Streams
Customers pay on a subscription basis to be assigned a personal health coach.
sourceCost Structure
FAQs on Fitelo
What is Fitelo's business model?
Fitelo's core value proposition centers on Sustainable, natural weight loss without fad diets or supplements, Personalized coach-led three-pronged program.
How does Fitelo make money?
Fitelo's cited revenue streams include Subscription fees for coached weight-management programs.