Leverage Edu

a technology-led counselling platform that gives students access to a one-stop dashboard for their entire study abroad journey

Through its workshops, it helps students find the right college, guides them with complex applications and grade conversions, as well as assists with education loans, visas and accommodations.

The eight-year-old startup was quick to respond when India-Canada relations soured, helping Indian students reroute to Germany

India remains Leverage's largest source market, accounting for 58% of its total student base.

Saudi Arabia, Egypt, Vietnam, and Malaysia — emerging markets with growing numbers of students seeking to study abroad.

Through its 'Leverage One' service tier, Leverage Edu assigns each student a dedicated senior counsellor for one-on-one guidance rather than a generic self-service application process.

The relationship continues after enrollment: Leverage Edu provides post-landing community support once a student arrives abroad, including airport pickup, SIM card activation, and bank account setup.

Leverage Edu positions itself as a 'Continuous Career Support' platform backed by 24/7 support, extending the relationship beyond university admission into ongoing career guidance.

The company operates across 27 countries through over 50 offices and has a headcount of around 800 people.

a mobile app, an AI-powered course search engine, a university matchmaking tool called UniConnect, and a newly launched SaaS suite for global universities under the brand Univalley.ai

Leverage Edu's core activity is counselling students and placing them into partner universities — the company places over 10,000 students annually.

Beyond placement, the company runs activities that plan, finance and manage a student's full journey abroad, spanning education loans (Fly Finance), student housing (Fly Homes), and visa/consular services.

The company structures its placement process around speed commitments — one-day application submission, a one-week offer turnaround, and a one-month payout.

The platform runs on proprietary AI tools — including VASU Coach (an AI academic coach), an LE AI Quality Specialist for automated eligibility/document checks, and an LE AI Interviewer that performs AI-led credibility scoring — that power its counselling and admissions process.

Leverage Edu's counselling operation is staffed by a network of over 10,000 education consultants available to guide students.

The company maintains a database of 200,000+ courses across partner universities, which powers its AI course-matching and program-finder tools.

Leverage Edu has built direct partnerships with 850+ universities across its destination countries, which it draws on to place students.

Leverage Edu partners with 100+ affiliate partners — educational institutions, coaching/training centers, and individual education consultants — across 200+ cities, who refer students to the platform in exchange for commissions.

Leverage Edu holds formal accreditation/association status with major international education bodies: it is ICEF Accredited, British Council associated, and AIRC Certified.

about 20% comes directly from students and 55% from universities in commissions

The startup generates around 25% of its revenue from its platform businesses

The company also generated Rs 29.7 crore from its Fly business, launched in late 2022, through which it offers financial services to students pursuing education abroad.

Leverage Edu also earned Rs 21.2 crore from the sale of products and generated Rs 4.9 crore from other operating and non-operating sources

employee benefits remained the largest cost centre and accounted for nearly 23% of total expenses at Rs 64 crore

advertising and promotional spending surged 2.2X to Rs 59.8 crore in the previous fiscal year

commission paid to selling agents, which shot up 2.6X in FY25 to Rs 51.2 crore