OLX India Acquired
OLX India: Business Model Canvas
The nine-block Business Model Canvas, filled in only where a public source states it — empty blocks mean we haven't found a citable fact yet, not that the answer is zero.
Value Propositions
OLX operated broadly across 12 categories with around 68 million average monthly unique visitors and 32 million listings posted annually at the time of the CarTrade acquisition.
sourceBeyond classifieds listings, OLX ran a consumer-to-business auto transactions business completing thousands of vehicle sales a year.
sourceCustomer Segments
Customer Relationships
Channels
OLX's classifieds platform (olx.in) was the primary channel through which listings and buyer/seller traffic were driven, spanning about 12 categories.
sourceKey Activities
Sobek Auto India, the acquired vehicle, was formally engaged in operating both an automotive digital (C2B transactions) platform and a horizontal classifieds internet business.
sourceKey Resources
Key Partnerships
CarTrade Tech — Acquisition
Revenue Streams
The classifieds side of the business was highly profitable, reporting a pre-product/tech-cost annualised profit of INR 111 crore ahead of the CarTrade sale.
sourceThe auto transactions (C2B) business was also profitable pre-product/tech costs, and was debt-free with a cash reserve at the time of sale.
sourceCost Structure
FAQs on OLX India
What is OLX India's business model?
OLX India's core value proposition centers on India's largest online classifieds platform, C2B used-vehicle transaction marketplace (OLX Autos).
How does OLX India make money?
OLX India's cited revenue streams include Classifieds listings/ads business, C2B auto transactions (OLX Autos).