Papacream

"So that's what I wanted to come in and sort of be the Ben and Jerry's of India where we create something different, where we create sundaes, desserts in a tub and at affordable prices," says Tanvi. Single-serve ice creams priced Rs 120-175, popsicles Rs 95 for a two-pack, tubs Rs 395-695.

Products like the Dark Fantasy Belgian Chocolate ice cream, Jamun Masala popsies, Hazelnut cold coffee ice cream, or a Birthday Cake Sundae are all reinterpretations of familiar nostalgic experiences.

90% of the products are manufactured in-house; each product undergoes multiple rounds of testing for taste, texture, stability and shelf life, including blind testing with 30-40 people, sometimes taking three to six months to perfect.

Papacream offers vegan, keto, and diabetic-friendly options.

Dry ice & gel pack packaging to ensure the product reaches you frozen at your door step.

Papacream offers vegan, keto, and diabetic-friendly options, with its vegan sugar free vanilla mud pie sundae being one of its bestselling products.

By 2030, it plans to expand to 500 dark stores across the country that would span across Tier I and Tier II cities.

The brand has also started expanding internationally and already exports to Singapore and the UAE, with strong demand for vegan products and traditional Indian products like kulfi.

At the centre of this process is blind testing, where 30-40 people from varied backgrounds sample products without labels or branding, comparing Papacream's flavours against rival brands.

PAPACREAM'S INSTAGRAM — @papacream.india

Premium ice cream gifting for all occasions! Worried about melting? Our Gift boxes keep the ice cream frozen for long hours.

We have a distribution network pan India, serving happy customers through D2C and fmcg trade channels.

Today, the company has scaled to 100 dark stores in just five months, and is on track to reach 200 locations by year end.

The company is also gearing up to enter quick commerce, building on its current presence on quick commerce app FirstClub.

The full range will also be available for delivery on Swiggy and Zomato, making premium, experiential ice cream accessible to consumers nationwide.

We have a distribution network pan India, serving happy customers through D2C and fmcg trade channels.

The brand has also started expanding internationally and already exports to Singapore and the UAE.

Each product undergoes multiple rounds of testing for taste, texture, stability, and shelf life; in some cases the process takes up to three to six months to perfect.

The company uses humour in the form of witty phrases on the packaging and a lot of colour to stand out in the market from other brands in the space.

Today, the company has scaled to 100 dark stores in just five months, and is on track to reach 200 locations by year end.

Curefoods has announced a pan-India franchising agreement with the premium ice cream brand Papacream, extending to the UAE market.

Tanvi explains that 90% of the products are manufactured in-house, allowing the company to innovate and execute it a lot faster.

In New York, she used her weekends to explore the kitchens of her favourite chefs, learning different techniques and researching world food trends.

Today, the company has scaled to 100 dark stores in just five months, and is on track to reach 200 locations by year end.

A key turning point was its partnership with Cure Foods, which enabled the brand to expand rapidly through dark stores. Curefoods announced a pan-India + UAE franchising agreement with Papacream in October 2025.

The company is also gearing up to enter quick commerce, building on its current presence on quick commerce app FirstClub.

The full range will also be available for delivery on Swiggy and Zomato, making premium, experiential ice cream accessible to consumers nationwide.

Revenue-based financing company Klub has invested Rs 10 crore in D2C startups such as Papacream, NOTO Ice Cream, Artinci, and Local Ferment Co.

Single-serve ice creams are priced between Rs 120 and Rs 175, Popsicles cost Rs 95 for a two-pack, and larger tubs range from Rs 395 to Rs 695.

Curefoods has announced a pan-India franchising agreement with the premium ice cream brand Papacream. The partnership also extends to the UAE market.

The company is also gearing up to enter quick commerce, building on its current presence on quick commerce app FirstClub.

The brand has also started expanding internationally and already exports to Singapore and the UAE.

As one of four D2C food/beverage startups (with NOTO Ice Cream, Artinci and Local Ferment Co) named as recipients of a Rs 10 crore Klub revenue-based financing package, earmarked as working capital to scale during summer, secure inventory, meet demand for cold beverages/snacks, and improve performance marketing.