Startup Atlas · EdTech

Physics Wallah Listed

Physicswallah Limited (formerly Physicswallah Private Limited) Noida, Uttar Pradesh Founded 2020 pw.live ↗
Alakh Pandey · Founder & CEO Prateek Maheshwari · Co-Founder
$310 MnTotal funding (tracked)
3Funding rounds
18 Nov 2025Last round
18,028Team size (sourced)

Physics Wallah: Business Model Canvas

The nine-block Business Model Canvas, filled in only where a public source states it — empty blocks mean we haven't found a citable fact yet, not that the answer is zero.

Value Propositions

Affordable test-prep vs. incumbents

PW charges students as low as $4 per course versus rivals like Byju's and Unacademy that charge fees as high as tens of thousands of dollars.

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Hybrid online + offline + offline-first delivery

Combines free/paid digital content and live classes with physical 'Vidyapeeth' centres and pen-drive courses that eliminate the need for internet access in low-connectivity areas.

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Free YouTube content funnel

Started as a free YouTube physics-teaching channel in 2016, later evolved into the paid PW app and course ecosystem.

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AI-first tutoring push

Company describes moving to an 'AI-first' model across teaching, counselling, operations and product.

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Customer Segments

Competitive-exam aspirants

Students preparing for JEE, NEET, UPSC, SSC, CAT and other competitive exams (PW covers 28 exam categories per source).

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School / K-12 and board-exam students

Younger students studying for CBSE and state board exams via the core app.

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Upskilling / professional learners

Learners seeking data science, banking & finance, and software-development upskilling.

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Price-sensitive Tier II/III students

Framed by the company as reaching the 'bottom 80% of the student pyramid', with deep inroads in smaller Indian cities and towns via low-cost offerings including pen-drive delivery.

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Indian diaspora learners

Served in UAE and the broader GCC region via the Knowledge Planet acquisition, aimed at bringing online and offline education to the Indian diaspora there.

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Customer Relationships

Free YouTube community as the acquisition-to-retention funnel98.8M YouTube subscribers / 207 channels

PW's core relationship model is built on free educational content across 207 YouTube channels reaching 98.8 million subscribers (as of June 30, 2025) that organically converts into paying customers.

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PW Saarthi — dedicated 1:1 doubt-solving mentor companion1:1 mentor + fixed daily time slots

A personal-mentor feature inside the PW app pairs students with a doubt-solving mentor for ongoing, individualized support, moving the relationship from anonymous video-watching to a recurring personal touchpoint.

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Vidyapeeth and Pathshala offline centres for in-person relationship building150+ centres, 200,000+ AY24-25 enrollments

PW runs two offline formats crossing 150+ centres across India and enrolling over 200,000 students in AY 2024-25, giving the brand a physical, high-touch relationship layer beyond digital content.

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Platform-native doubt-clearing communities (Telegram/social groups)Batch-wise Telegram doubt & update channels

PW maintains official Telegram channels and batch-specific groups where enrolled students get daily class updates and batch announcements, sustaining engagement between live sessions.

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Channels

YouTube network

13.7 million+ subscribers on the PW YouTube network (as of RHP data, mid-2025).

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PW mobile app

Over 10 million downloads on Google Play as of February 2025.

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Offline centres

353 physical centres across India and the UAE as of FY26, up from 198 a year earlier.

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Pen-drive courses

Course content delivered on pen drives to students' doorsteps for internet-free access.

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Key Activities

Content production & live teaching

Producing live and recorded classes, test series and study material across 28 exam categories.

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Offline centre rollout

Expanding the physical centre network — 353 centres by FY26, up from 198 the year before.

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M&A / brand roll-up

Actively acquiring regional coaching and edtech brands (Knowledge Planet, Utkarsh Classes, Only IAS, iNeuron, Xylem Learning, etc.) — 11 acquisitions cited — to expand category and geographic reach.

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Key Resources

Faculty network

6,267 faculty members/consultants (teaching, doubt resolution, content) as of June 30, 2025 per RHP.

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Proprietary content library

4,382 published books, per RHP disclosures.

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Workforce scale

18,028 total employees as reported in RHP-based analysis.

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Key Partnerships

Third-party NBFCs for student financing

After rolling back its own NBFC (FinZ Finance, ~Rs 120 Cr invested), PW shifted to a platform model connecting students to multiple regulated third-party NBFCs for education loans (announced June 2026).

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S Chand and Company

S Chand exited its stake in iNeuron by selling it to Physics Wallah in December 2022, consolidating PW's ownership of the upskilling platform.

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Hornbill Capital, Lightspeed Venture Partners, WestBridge Capital & GSV Ventures (investors)$210M Series B (Sept 2024) at $2.8B valuation; Hornbill led, with Lightspeed, WestBridge and GSV as repeat backers

Lead and repeat institutional investors behind PW's Series B, with WestBridge and GSV doubling down after backing PW's original 2022 unicorn round; capital fueled PW's acquisition spree and K-12 expansion.

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Utkarsh Classes (acquisition/JV)Stake raised from 63.25% to 75.50% via a Rs 26.5 Cr third tranche (Dec 2025)

PW built a majority stake in Rajasthan-based government-exam coaching brand Utkarsh Classes through a multi-tranche Share Acquisition Terms Agreement (signed Feb 2023), targeting full ownership by March 2028.

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Xylem Learning (acquisition)Stake raised to 77.27% via a Rs 122.9 Cr tranche, part of a broader ~Rs 500 Cr deal

Kerala-based regional-language (Malayalam) test-prep and school-coaching platform in which PW built a majority stake across multiple tranches, extending reach into South Indian vernacular test-prep.

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Knowledge Planet (acquisition)First overseas acquisition (March 2023); deal value undisclosed

UAE-based K-12 edtech serving the Indian diaspora in the MENA region; PW's first international acquisition, marking its entry into overseas and K-12 markets.

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Revenue Streams

Online course subscriptions~60% of revenue

Online courses contribute roughly 60% of revenue while representing about 95% of paid customers.

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Offline batch/coaching fees

Offline segment generated ₹1,774 Cr in FY26, up 31% YoY, as the physical centre network scaled to 353 locations.

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Total operating revenue₹3,900 Cr (FY26)

Total revenue grew from about ₹2,887 Cr (FY25) to about ₹3,900 Cr (FY26), a 35% YoY increase.

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Cost Structure

Faculty & employee benefit costsRs 1,158.96 Cr in FY24 (up 180% YoY from Rs 412.5 Cr), rising to Rs 1,426 Cr in FY25 - the single largest cost bucket at ~35% of FY24 total expenses

Fastest-growing cost line as PW scaled its teaching faculty and offline-centre staff to support 18,000+ employees; includes ESOP charges tied to the company's unicorn-stage growth.

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Offline centre (Vidyapeeth/Pathshala) capex & opex~Rs 82 Cr invested launching the first 50 centres; footprint doubled to 203 centres across 141 cities by AY25-26

Rapid build-out of brick-and-mortar 'Vidyapeeth' and 'Pathshala' coaching centres across India, layering rent, local staffing and facility running costs on top of upfront fit-out capex.

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Content production, publication & tech/AI infrastructurePart of $210M Series B (Sept 2024) earmarked for 'content and publication offerings' plus tech scale-up; miscellaneous costs hit Rs 1,452.7 Cr in FY24

Investment in in-house content creation, book publication, LMS/app infrastructure and AI-led learning tools, explicitly flagged as a use of Series B proceeds alongside K-12 expansion.

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Acquisition (M&A) costsiNeuron: Rs 250 Cr (100% stake); Xylem Learning: ~Rs 500 Cr deal (Rs 122.9 Cr tranche for 77.27%); Utkarsh: Rs 26.5 Cr tranche; 9-11 acquisitions total

Cash consideration paid across PW's acquisition spree to build out test-prep, upskilling and regional-language verticals, including iNeuron, Xylem Learning and Utkarsh Classes.

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FAQs on Physics Wallah

What is Physics Wallah's business model?

Physics Wallah's core value proposition centers on Affordable test-prep vs. incumbents, Hybrid online + offline + offline-first delivery, Free YouTube content funnel, AI-first tutoring push.

How does Physics Wallah make money?

Physics Wallah's cited revenue streams include Online course subscriptions, Offline batch/coaching fees, Total operating revenue.

Sources & corrections. Every fact on this page is compiled from cited public sources — follow the "source" links beside each entry. Profile sources: techcrunch.com www.bseindia.com · Last verified 7 Sep 2026. · Report a correction