Startup Atlas · MSME Lending

Veritas Finance Unicorn

Veritas Finance Limited Chennai, Tamil Nadu Founded 2015 veritasfin.in ↗
D. Arulmany · Founder, Managing Director & CEO
$333.42 MnTotal funding (tracked)
7Funding rounds
10 Sep 2024Last round

Veritas Finance: Business Model Canvas

The nine-block Business Model Canvas, filled in only where a public source states it — empty blocks mean we haven't found a citable fact yet, not that the answer is zero.

Value Propositions

Holistic, alternative credit assessment

Our credit assessment model looks at the borrower holistically. We analyse business cycles, seasonal variations, local market dynamics, and even social factors that traditional credit scoring might miss.

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Small-ticket, tailored loan productsRs 1.8L–11.3L avg ticket size

Rural business loans average loan size of about Rs4.7 lakh; affordable home loans average around Rs11.3 lakh; used commercial vehicle loans average loan size of Rs4.5 lakh; working-capital loans average ticket size of Rs1.8 lakh.

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Customer Segments

Underserved MSMEs in India

Veritas Finance Private Limited (Veritas) is focused on meeting the financial needs of the micro, small and medium enterprises (MSME) in India, which has remained largely underserved despite several initiatives.

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Self-employed, small-business segment

Self employed, Small Business segment of the Society.

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Shopkeepers, artisans, traders and farmers

shopkeepers, artisans, traders or farmers... small business owners, as well as agriculture and construction businesses.

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Customer Relationships

High-touch, branch-level service

All appraisals, including income assessment and property valuation, are carried out at the branch level by the credit officer, legal, and technical teams.

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Channels

Branch network across rural and semi-urban India508 branches, 11 states/UTs

As on March 31, 2025, Veritas operates in 11 states/UTs across 508 branches (including 117 Service centres).

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Key Activities

In-house credit underwriting, collections and recovery

Veritas has its in-house team covering all facets – business sourcing, credit, technical, legal, collection, and recovery.

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Risk-based loan pricing

The company has introduced a risk-based pricing model, enabling an efficient pricing mechanism.

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Key Resources

Branch network and field credit staff7,796 employees / 508 branches (Mar 2025)

the company increased its employees and branches from 6,299 and 434 (including 52 service centres) as on March 31, 2024, to 7,796 and 508 branches (including 117 service centres) as on March 31, 2025.

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In-house MIS / loan management technology

Veritas uses third-party vendor software for its MIS systems, which has been used by public sector undertaking (PSU) banks and leading non-banking finance companies (NBFCs)... This system provides solutions for the business – from loan origination up to NPA management.

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Key Partnerships

Private equity & impact investors

ably backed by marquee investors such as Lok Capital, British International Investment (BII), Norwest Venture Partners, Kedaara Capital, Multiples, Evolvence and Avendus FLF.

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International Finance Corporation (IFC)

an investment of INR 1,050 Crore from Multiples Private Equity (“Multiples”) along with its co-investors including International Finance Corporation (IFC).

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Revenue Streams

Interest income — MSME-Rural & MSME-Urban loans

Product lines listed on the company site: "MSME-Rural loans", "MSME-Urban loans".

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Interest income — Home (construction) loans

Product line listed on the company site: "Home Loans" / Home Construction loans.

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Interest income — Used commercial vehicle loans

Product line listed on the company site: "Used Commercial Vehicle Loans".

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Cost Structure

Cost of borrowings (bank loans, NCDs, commercial paper, securitisation)68.23% bank borrowings (Mar 2025)

The company's resource profile is skewed towards bank borrowings, which stands at 68.23% as on March 31, 2025, against 76.53% as on March 31, 2024.

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Operating expenses (branch network & staff)6.94% opex ratio (FY25)

Despite the expansion of its branch network and employee base, the company managed to reduce its operating expense ratio to 6.94% in FY25 from 7.45% in FY24, led by economies of scale.

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FAQs on Veritas Finance

What is Veritas Finance's business model?

Veritas Finance's core value proposition centers on Holistic, alternative credit assessment, Small-ticket, tailored loan products.

How does Veritas Finance make money?

Veritas Finance's cited revenue streams include Interest income — MSME-Rural & MSME-Urban loans, Interest income — Home (construction) loans, Interest income — Used commercial vehicle loans.

Sources & corrections. Every fact on this page is compiled from cited public sources — follow the "source" links beside each entry. Profile sources: www.veritasfin.in www.veritasfin.in india.entrepreneur.com · Last verified 7 Sep 2026. · Report a correction