vHealth by Aetna Acquired
vHealth by Aetna: Business Model Canvas
The nine-block Business Model Canvas, filled in only where a public source states it — empty blocks mean we haven't found a citable fact yet, not that the answer is zero.
Value Propositions
Offers telehealth consultations, an extensive outpatient network, pharmacy, diagnostics and dental as a single subscription bundle, positioned as a leader in India's B2B healthcare space.
sourceRemote teleconsultation is positioned to cut physical consultations by roughly 47% on average.
sourceDoctors are trained to Swiss telemedicine quality standards and follow protocols built by Swiss telemedicine leader Medgate A.G.
sourceCustomer Segments
Primarily positioned as a leader in India's B2B healthcare space, selling subscription healthcare benefits to employers.
sourceAlso sold direct to families as an annual subscription (launched at Rs. 2,400/year for a family of four). vHealth's overall/company-wide subscription count was ~1.4 million in India at the time of the 2023 MediBuddy acquisition; the source reports this as a total figure and does not break it down between corporate/B2B and individual/family subscribers.
sourceCustomer Relationships
Channels
Consultations delivered remotely via a dedicated mobile app or by phone call.
sourceDiagnostic tests and medication can be arranged and delivered directly to the subscriber's home.
sourceKey Activities
Key Resources
Network of medical professionals and diagnostic facilities across 38 cities, described as IHO's biggest outpatient network.
sourceKey Partnerships
Clinical protocols licensed from Medgate A.G., a Swiss telemedicine leader, customised for India.
sourcePartner network of medical professionals and diagnostic facilities spanning 38 Indian cities.
sourceRevenue Streams
Core revenue is an annual per-family subscription fee, launched at Rs. 2,400/year for a family of four.
sourcePositioned as a leader in the B2B healthcare space, implying recurring corporate contract revenue alongside individual subscriptions.
sourceCost Structure
FAQs on vHealth by Aetna
What is vHealth by Aetna's business model?
vHealth by Aetna's core value proposition centers on Subscription-based B2B primary healthcare bundle, Reduces need for in-person hospital visits, Swiss-standard clinical protocols.
How does vHealth by Aetna make money?
vHealth by Aetna's cited revenue streams include Annual family subscription fee, Corporate / B2B healthcare contracts.