Startup Atlas · Media & Entertainment

YourStory

YourStory Media Private Limited ● Bangalore, Karnataka ● Founded 2008 ● yourstory.com ↗

Shradha Sharma · Founder & CEO

$6 MnTotal funding (tracked)

2Funding rounds

2 Oct 2017Last round

YourStory: Business Model Canvas

The nine-block Business Model Canvas, filled in only where a public source states it — empty blocks mean we haven't found a citable fact yet, not that the answer is zero.

Value Propositions

Content-led media platform for the Indian entrepreneurial ecosystem

Publishes stories of Indian entrepreneurs and startups; positioned as the go-to media brand for founders.

source

Customer Segments

Entrepreneurs and startups in India source

Customer Relationships

No cited public information yet.

Channels

No cited public information yet.

Key Activities

YS Education and SMB Story verticals

Spin-off products: YS Education (startup-building modules) and SMB Story (coverage of mid/growth-stage companies).

source

Key Resources

No cited public information yet.

Key Partnerships

No cited partnerships yet. Based on tracked funding/M&A data:

UC-RNT Fund — Investor 3one4 Capital — Investor Kalaari Capital — Investor Qualcomm Ventures — Investor Ratan Tata — Investor T.V. Mohandas Pai — Investor

Revenue Streams

Advertorials, display ads and events source

Cost Structure

No cited public information yet.

FAQs on YourStory

What is YourStory's business model?

YourStory's core value proposition centers on Content-led media platform for the Indian entrepreneurial ecosystem.

How does YourStory make money?

YourStory's cited revenue streams include Advertorials, display ads and events.

Sources & corrections. Every fact on this page is compiled from cited public sources — follow the "source" links beside each entry. Profile sources: kalaari.com · Last verified 24 Aug 2026. · Report a correction