Apple reported a 15% year-on-year increase in net sales from its Rest of Asia Pacific region during the fourth quarter of fiscal 2026, with revenue reaching $9.71 billion for the three months ended September 26, 2026. The figure compares with $8.44 billion in the corresponding quarter last year, according to the company’s latest financial results. The region contributed approximately 8.5% of Apple’s quarterly global revenue of $114.48 billion.
The growth came as Apple recorded a strong September quarter, supported by higher iPhone sales and record Services revenue. Its Rest of Asia Pacific segment also delivered double-digit growth for the full financial year, with sales increasing to $39.86 billion from $33.70 billion in FY25. The regional performance highlights the importance of Asian markets outside Greater China and Japan to Apple’s expanding international business.
Apple Rest of Asia Pacific Revenue Reaches $9.71 Billion
Apple’s Rest of Asia Pacific segment generated $9.71 billion in net sales during Q4 FY26, an increase of approximately $1.27 billion from the $8.44 billion recorded in Q4 FY25.
The 15% annual increase indicates continued growth across the markets included in this reporting segment. Apple’s geographic reporting structure separates the Rest of Asia Pacific region from the Americas, Europe, Greater China and Japan.
The segment is important because it captures Apple’s business across several Asian and Pacific markets outside its separately reported Greater China and Japan regions. It provides investors with a view of the company’s performance in a diverse group of markets rather than relying only on its larger markets such as the United States and China.
| Financial metric | Q4 FY26 | Q4 FY25 | Change |
|---|---|---|---|
| Rest of Asia Pacific net sales | $9.71 billion | $8.44 billion | +15.0% |
| Increase in revenue | $1.27 billion | — | — |
| Share of Apple’s Q4 FY26 revenue | 8.5% | — | — |
The figures are based on Apple’s reported geographic net sales. The 8.5% contribution is calculated using the region’s revenue as a proportion of total quarterly company sales.
Rest of Asia Pacific Revenue Grows 18.3% in FY26
The quarterly growth was part of a broader increase in Apple’s regional sales throughout fiscal 2026.
For the full financial year, Rest of Asia Pacific net sales reached $39.86 billion, compared with $33.70 billion in FY25. This represents growth of approximately 18.3%, adding more than $6.16 billion in annual revenue.
| Financial metric | FY26 | FY25 | Year-on-year growth |
|---|---|---|---|
| Rest of Asia Pacific net sales | $39.86 billion | $33.70 billion | +18.3% |
| Revenue increase | $6.17 billion | — | — |
The annual performance suggests that the region contributed to Apple’s overall growth beyond the September quarter. It also indicates that the company’s sales expansion was not restricted to one product-launch period.
However, Apple does not disclose individual country revenue within this segment in its headline geographic reporting. Therefore, the regional results do not establish how much of the increase came from India, Australia, Indonesia or any other individual market.
Apple Reports $114.48 Billion in Global Q4 Revenue
Apple’s overall net sales increased to $114.48 billion in Q4 FY26, up from $102.47 billion in the corresponding quarter of FY25. This represents year-on-year growth of approximately 11.7%.
The company reported growth in most of its geographic segments, with Greater China recording the fastest increase among the five regions.
| Geographic segment | Q4 FY26 revenue | Q4 FY25 revenue | Growth |
|---|---|---|---|
| Americas | $48.68 billion | $44.19 billion | +10.2% |
| Europe | $32.01 billion | $28.70 billion | +11.5% |
| Greater China | $17.54 billion | $14.49 billion | +21.0% |
| Japan | $6.54 billion | $6.64 billion | -1.4% |
| Rest of Asia Pacific | $9.71 billion | $8.44 billion | +15.0% |
| Total | $114.48 billion | $102.47 billion | +11.7% |
Greater China generated $17.54 billion in quarterly revenue, an increase of 21% year on year. Europe and the Rest of Asia Pacific also recorded double-digit growth, while the Americas remained Apple’s largest geographical revenue contributor.
Japan was the only reportable region to record a year-on-year decline, with revenue falling 1.4% to $6.54 billion.
The comparison shows that Apple’s growth was spread across several major markets, although the pace varied considerably by region.
iPhone and Services Support Apple’s Quarterly Performance
Product and service revenue also played an important role in Apple’s latest results.
iPhone revenue reached $57.58 billion in Q4 FY26, compared with $49.03 billion a year earlier, representing growth of approximately 17.5%. The iPhone remained Apple’s largest product category and contributed about half of the company’s quarterly revenue.
Services revenue increased to $31.57 billion from $28.75 billion, an increase of approximately 9.8%. The category includes businesses such as the App Store, iCloud, Apple Music, Apple TV and other subscription and digital services.
Mac revenue also increased significantly, reaching $10.79 billion compared with $8.73 billion in the previous-year quarter. However, iPad and Wearables, Home and Accessories recorded declines.
| Business category | Q4 FY26 revenue | Q4 FY25 revenue | Growth |
|---|---|---|---|
| iPhone | $57.58 billion | $49.03 billion | +17.5% |
| Mac | $10.79 billion | $8.73 billion | +23.7% |
| iPad | $6.23 billion | $6.95 billion | -10.4% |
| Wearables, Home and Accessories | $8.30 billion | $9.01 billion | -7.9% |
| Services | $31.57 billion | $28.75 billion | +9.8% |
The results indicate that iPhone and Mac sales provided substantial support to product revenue, while the Services business continued expanding.
Apple’s Full-Year FY26 Revenue Reaches $478.8 Billion
Apple closed fiscal 2026 with total net sales of $478.83 billion, compared with $416.16 billion in FY25. This represents annual growth of approximately 15.1%.
The company’s quarterly results also included net income of $30.71 billion, up from $27.47 billion in Q4 FY25. Diluted earnings per share increased to $2.10 from $1.85.
Apple reported a quarterly gross margin of 47.9%. The company noted that tariff refunds provided an approximately one-percentage-point benefit to its gross margin during the period.
While the financial results showed higher revenue and profit, Apple also highlighted rising memory-chip costs as a potential pressure on margins in the following quarter.
The company forecast a gross margin of 45% to 46% for the December quarter, below the 47.9% recorded in Q4 FY26.
Why Rest of Asia Pacific Matters to Apple’s Growth Strategy
The Rest of Asia Pacific segment is important because it represents a broad collection of markets outside Apple’s separately reported Greater China and Japan regions.
Apple’s business in these markets includes hardware sales, services, distribution partnerships and its wider ecosystem of devices and subscriptions.
The region’s 15% quarterly growth and 18.3% full-year increase indicate that it remains an important contributor to the company’s international business.
For Apple, continued expansion across these markets can help diversify revenue sources and reduce dependence on the performance of any single geography. However, regional growth rates alone do not reveal the profitability of individual markets or the contribution of specific products.
The company does not publish a detailed country-by-country revenue breakdown for the Rest of Asia Pacific segment in its headline quarterly results. A more detailed assessment of individual markets would require additional disclosures.
The Bigger Picture
Apple’s Rest of Asia Pacific revenue growth reflects the continued importance of markets beyond its largest regional businesses. The segment generated $9.71 billion in Q4 FY26, up 15% year on year, while full-year revenue increased 18.3% to $39.86 billion. This growth came alongside a 11.7% increase in Apple’s global quarterly revenue, supported particularly by iPhone and Services.
The figures underline Apple’s ability to generate growth across multiple geographic markets. However, the absence of a country-level revenue breakdown makes it difficult to identify which individual markets contributed most to the regional increase. Rising component costs and the company’s margin outlook will also remain important factors as Apple enters the holiday quarter.
Looking Ahead
Apple’s performance in the December quarter will provide a clearer picture of whether the momentum in its international markets can continue during the holiday shopping season. Investors will monitor iPhone demand, Services growth, regional sales and the impact of higher memory costs on profitability.
The Rest of Asia Pacific segment will remain an important part of Apple’s geographic performance as the company expands its device and services ecosystem across the region. Future financial disclosures will help determine whether the latest growth represents a sustained expansion across these markets.
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