Indian adtech company InMobi has secured naming rights for Bengaluru’s upcoming Ibbaluru Metro Station under a ₹65 crore agreement with Bangalore Metro Rail Corporation Limited (BMRCL). The 30-year arrangement will see the station renamed InMobi Ibbaluru Metro Station, making it another corporate-branded stop along Bengaluru’s expanding Outer Ring Road Metro corridor.
The agreement, signed in November 2026, includes a contribution towards station construction costs and will help BMRCL strengthen its non-fare revenue. For InMobi, the partnership represents a long-term branding investment in the city where the company was founded. The deal also comes as the technology company continues preparations for a potential public listing in India.
InMobi Signs ₹65 Crore Metro Station Naming Rights Deal
Under the agreement, InMobi will secure naming rights for Ibbaluru Metro Station for a period of 30 years. The total contractual commitment is ₹65 crore, excluding GST.
The station will officially be known as InMobi Ibbaluru Metro Station.
The agreement was signed between BMRCL and InMobi, with the partnership designed to bring private-sector funding into Bengaluru’s public transportation infrastructure.
BMRCL Managing Director P. C. Jaffer said the arrangement would support metro infrastructure development while strengthening the corporation’s non-fare revenue initiatives.
The agreement is significant because metro operators traditionally depend heavily on passenger ticket collections. Corporate partnerships, advertising, retail rentals and station branding provide additional sources of revenue that can support infrastructure development and operations.
What does the ₹65 crore agreement include?
The ₹65 crore commitment covers the station naming rights and a contribution towards construction costs. It excludes GST.
Spread across the 30-year agreement, the contractual amount works out to an average of approximately ₹2.17 crore annually. This is a simple calculation of the total commitment divided by the contract period, not necessarily the actual annual payment schedule.
| Deal detail | Information |
|---|---|
| Company | InMobi |
| Metro authority | Bangalore Metro Rail Corporation Limited |
| Station | Ibbaluru Metro Station |
| New station name | InMobi Ibbaluru Metro Station |
| Contract period | 30 years |
| Total commitment | ₹65 crore |
| GST | Excluded |
| Agreement purpose | Naming rights and contribution towards construction costs |
The agreement does not transfer ownership or operational control of the station to InMobi. BMRCL remains responsible for the metro infrastructure and its operations.
Why Ibbaluru Metro Station Is Important for Bengaluru
Ibbaluru Metro Station is being developed along Bengaluru’s Outer Ring Road Metro corridor, an important route connecting major technology and business districts.
The Outer Ring Road area is home to several large technology companies, office campuses and commercial developments. Thousands of employees travel through this region for work, making public transportation infrastructure particularly important.
The station is planned as an interchange between the Blue and Red Metro lines, potentially improving connectivity between different parts of Bengaluru once the relevant corridors become operational.
The Blue Line forms part of the metro expansion connecting the Central Silk Board area with KR Puram and eventually Kempegowda International Airport.
The planned Red Line is intended to connect Hebbal with Sarjapur. Its proposed interchange with the Blue Line at Ibbaluru could make the station an important transfer point for commuters travelling across the city.
For technology companies operating along the Outer Ring Road, improved metro connectivity could provide employees with an alternative to road-based commuting.
However, the full commuter benefits will depend on the completion and operational launch of the connected metro corridors.
InMobi Joins Other Companies With Bengaluru Metro Naming Rights
InMobi’s agreement is part of a broader effort by BMRCL to attract corporate participation in metro infrastructure development.
Several companies have already entered similar naming-rights arrangements for stations along Bengaluru’s expanding network.
| Metro station | Corporate partner |
|---|---|
| Ibbaluru | InMobi |
| Bellandur | Prestige Group |
| DRDO Sports Complex | Bagmane Group |
| Kadubeesanahalli | Embassy Group |
These arrangements allow companies to associate their brands with high-visibility public infrastructure while providing metro authorities with additional funding.
Corporate naming rights can also create opportunities for advertising and commercial activities within stations, depending on the terms of individual agreements.
The model is not limited to the Outer Ring Road corridor. Other Bengaluru Metro stations have also received corporate branding through partnerships with companies such as Biocon and Delta Electronics.
Why BMRCL is focusing on non-fare revenue
Building and operating metro networks requires substantial capital. Passenger fares are one source of income, but they may not be sufficient to cover all infrastructure, maintenance and operating expenses.
Non-fare revenue includes income generated through:
- Advertising and station branding.
- Commercial and retail leasing.
- Parking facilities.
- Property development and related commercial activities.
- Corporate partnerships and naming rights.
For BMRCL, long-term naming-rights agreements provide an additional funding channel while allowing companies to participate in public infrastructure development.
The InMobi agreement is particularly relevant because it includes a contribution towards the station’s construction costs.
InMobi Strengthens Its Connection With Bengaluru
InMobi was founded in Bengaluru and has grown into a global advertising technology company.
The company provides mobile advertising and marketing technology solutions that help businesses reach consumers across digital platforms.
Founder and CEO Naveen Tewari said the partnership reflects InMobi’s commitment to the city where its journey began.
He described the agreement as a way of contributing to Bengaluru’s development and supporting the public infrastructure that connects residents with workplaces, educational institutions and other opportunities.
The company’s leadership also highlighted the role of public transportation in improving urban accessibility and supporting sustainable mobility.
For InMobi, the station naming arrangement offers visibility across a major urban transport corridor while associating its brand with Bengaluru’s long-term development.
Metro Deal Comes as InMobi Prepares for a Potential IPO
The ₹65 crore agreement comes at a time when InMobi is working towards a potential public listing in India.
The company has been linked to IPO plans for several years, although the timeline has changed from earlier expectations.
InMobi has appointed JPMorgan Chase, Jefferies, Kotak Mahindra Capital and Axis Capital as merchant bankers for its proposed public offering, according to Inc42.
Earlier reports had discussed a potential issue size of around $1 billion, although the final structure, valuation and listing timeline remain subject to the company’s decisions and market conditions.
The company has also undergone changes in its shareholding structure. In December 2025, its co-founders reportedly bought back a significant portion of SoftBank’s stake through a transaction backed by debt financing.
In 2026, private equity firm True North was also reported to have acquired a minority stake through a secondary transaction.
InMobi has continued expanding its advertising technology capabilities through acquisitions. In May 2026, it acquired San Francisco-based MobileAction, a mobile app marketing and analytics platform.
The metro naming agreement is separate from its IPO preparations, but it adds to the company’s visibility as it continues building its business and strengthening its presence in India.
The Bigger Picture
InMobi’s ₹65 crore agreement highlights the growing role of private companies in funding and supporting urban infrastructure. For BMRCL, corporate naming rights provide an additional source of non-fare revenue and help bring private-sector capital into the metro network. For businesses, the arrangements offer long-term brand visibility while creating an association with public transport and city development.
The agreement also reflects Bengaluru’s position as a major technology and employment centre, where demand for better connectivity is closely linked to the expansion of commercial districts. As more companies participate in metro infrastructure partnerships, station branding could become an increasingly important part of how urban transport authorities diversify their revenue sources.
Looking Ahead
The next stage will involve the continued development of Ibbaluru Metro Station and the surrounding Blue Line infrastructure. Its planned interchange role with the Red Line could make it an important connection point for commuters travelling between Bengaluru’s technology districts and other parts of the city. The actual benefits will depend on construction progress, approvals and the operational timelines of the connected corridors.
For InMobi, the 30-year naming-rights arrangement provides a long-term association with Bengaluru’s public transport network. For BMRCL, the deal offers funding support and another example of corporate participation in metro development. The broader question will be whether similar partnerships can generate meaningful non-fare revenue while supporting the expansion of public transportation across the city.
SEO Metadata
SEO Title: InMobi Secures Bengaluru Metro Station Naming Rights for ₹65 Crore
Meta Description: InMobi signs a ₹65 crore, 30-year deal with BMRCL to rename Bengaluru’s Ibbaluru Metro Station as InMobi Ibbaluru Metro Station.
URL Slug: inmobi-ibbaluru-metro-station-naming-rights-65-crore
Focus Keyphrase: InMobi Ibbaluru Metro Station
Secondary Keywords: InMobi metro station deal, Bengaluru Metro naming rights, BMRCL ₹65 crore deal, Ibbaluru Metro Station, InMobi IPO, Bengaluru Outer Ring Road Metro
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