CommonFloor Acquired
CommonFloor: Business Model Canvas
The nine-block Business Model Canvas, filled in only where a public source states it — empty blocks mean we haven't found a citable fact yet, not that the answer is zero.
Value Propositions
Real estate listings search covering more than 120 cities in India.
sourceA tool for apartment communities to coordinate and manage residents.
sourceCustomer Segments
CommonFloor Groups connected neighbours within residential apartment communities for coordination and management.
sourceIndividuals searching for property to buy, sell or rent used CommonFloor's listings search.
sourceVendors such as architects, plumbers and carpenters used the platform to reach homeowners.
sourceCustomer Relationships
CommonFloor let property seekers explore listings remotely through immersive 360-degree virtual tours rather than requiring an in-person agent visit.
sourceUsers could reach CommonFloor's team directly by email to give feedback or seek support.
sourceChannels
Key Activities
CommonFloor grew via acquisition, buying Flat.to, a startup focused on helping bachelors find rental homes, in April 2014.
sourceCommonFloor continued an acquisition-led growth strategy, acquiring the Bakfy app in January 2015.
sourceCommonFloor ran its own real estate sentiment survey across metro and tier-two cities to generate market insight and content.
sourceA core ongoing activity was running the software system that links and coordinates neighbours within residential communities.
sourceKey Resources
CommonFloor's core resource was its proprietary database of active property listings and registered residential communities across India.
sourceA dedicated mobile app, launched in March 2013, let both property seekers and owners search and list properties on the go.
sourceCommonFloor's workforce, reported at 795 employees as of June 2015, was a key human resource behind its listings, technology, and sales operations.
sourceKey Partnerships
Accel Partners was CommonFloor's first institutional backer, investing in 2009 and continuing to participate in later funding rounds.
sourceTiger Global led CommonFloor's Series D ($10.4M) and Series E ($30M) funding rounds, alongside existing investor Accel Partners.
sourceGoogle Capital, Google's growth equity fund, invested in CommonFloor in January 2015.
sourceClassifieds platform Quikr announced its acquisition of CommonFloor in January 2016, bringing it into Quikr's real estate business.
sourceRevenue Streams
Free for individual users; businesses were charged for the Apartment Management Software.
sourceRevenue from real estate/banking advertisers and vendor listings on the platform.
sourceCost Structure
FAQs on CommonFloor
What is CommonFloor's business model?
CommonFloor's core value proposition centers on Property search across 120+ Indian cities, Apartment community management (CommonFloor Groups).
How does CommonFloor make money?
CommonFloor's cited revenue streams include Apartment Management Software (B2B subscription), Advertising & vendor listings.