Startup Atlas · Online Travel Agency

EaseMyTrip Listed

Easy Trip Planners Limited ● New Delhi, Delhi ● Founded 2008 ● easemytrip.com ↗
Nishant Pitti · Co-Founder & Chairman cum Managing Director Rikant Pitti · Co-Founder & Whole-Time Director/CEO Prashant Pitti · Co-Founder
UndisclosedTotal funding (tracked)
1Funding rounds
5 Mar 2021Last round

EaseMyTrip: Business Model Canvas

The nine-block Business Model Canvas, filled in only where a public source states it — empty blocks mean we haven't found a citable fact yet, not that the answer is zero.

Value Propositions

End-to-end travel solution

Positions itself as offering a complete, seamless travel booking experience across products.

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No Convenience Fee & Zero Hidden Cost

Pricing-transparency model used as a core differentiator since the company went customer-facing in 2011.

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Leading Indian travel organisation

Core positioning statement on the company's own About Us page.

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Customer Segments

Tourists / individual travellers

Primary B2C base of registered travel bookers.

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Offline customers via franchise network

Serves customers who prefer in-person / offline booking assistance.

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Customer Relationships

24/7 customer support

Round-the-clock support positioned as a core strength.

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Channels

Website & mobile app30 Million+ registered users; 10 M+ Android app downloads

Primary online booking channel.

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Franchise stores (offline)13 franchise stores nationwide

Physical franchise network for offline customer access.

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Key Activities

In-house technology & platform development

Dedicated in-house tech and customer-support teams building the booking infrastructure.

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Identifying customer touchpoints via technology

Technology used to map and act on customer touchpoints across the booking journey.

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Key Resources

No cited public information yet.

Key Partnerships

Strategic acquisitions & stakes (Spree Hospitality, Eco Hotels and Resorts, Dook Travels, cheQin, Guideline Travels, TripShope, YOLO Bus, Nutana Aviation, ETrav)

Portfolio of strategic acquisitions/stakes expanding into hospitality, buses, aviation charter and B2B travel, cited on the company's own About Us page.

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IPO anchor investors (HSBC Global Investment Funds, Nomura, Tata Trustee Company, Aditya Birla Sunlife Insurance Company, Sundaram Mutual Fund, Bajaj Allianz Life Insurance Company, Nippon Li

Institutional investors that anchored the March 2021 IPO.

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Revenue Streams

Flight, Hotel, Bus, Train, Cab, Cruise, Activity, Holiday & Charter bookings

Core OTA product lines listed on the company's own products page.

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B2B / hotel marketplace (via Traviate acquisition)

New revenue stream added via the Traviate Online acquisition, fast-tracking B2B hotel and holiday expansion.

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Cost Structure

No cited public information yet.

FAQs on EaseMyTrip

What is EaseMyTrip's business model?

EaseMyTrip's core value proposition centers on End-to-end travel solution, No Convenience Fee & Zero Hidden Cost, Leading Indian travel organisation.

How does EaseMyTrip make money?

EaseMyTrip's cited revenue streams include Flight, Hotel, Bus, Train, Cab, Cruise, Activity, Holiday & Charter bookings, B2B / hotel marketplace (via Traviate acquisition).

Sources & corrections. Every fact on this page is compiled from cited public sources — follow the "source" links beside each entry. Profile sources: www.easemytrip.com www.bseindia.com · Last verified 7 Sep 2026. · Report a correction