Startup Atlas · Beauty & Personal Care
Firi
Gurugram-based quick-commerce marketplace for beauty and personal care products that uses AI analysis of product reviews to curate its catalogue.
Vivek Madani · Co-founder
Karishma Rathaur · Co-founder
$3 MnTotal funding (tracked)
1Funding rounds
16 Sep 2026Last round
Firi: Funding Rounds
| Date | Round | Amount | Investors | Source |
|---|---|---|---|---|
| 16 Sep 2026 | Seed | $3 Mn | 360 ONE Asset Better Capital Kunal Shah | source |
News on Firi
No coverage of Firi linked yet.
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Who founded Firi?
Firi was founded by Vivek Madani, Karishma Rathaur in 2026.
How much funding has Firi raised?
Firi has raised $3 Mn across 1 tracked funding round(s), most recently on 2026-09-16. Figures are compiled from cited public sources.
Who are the investors in Firi?
Investors in Firi include 360 ONE Asset, Better Capital, Kunal Shah.
What does Firi do?
Gurugram-based quick-commerce marketplace for beauty and personal care products that uses AI analysis of product reviews to curate its catalogue.
Where is Firi headquartered?
Firi is headquartered in Gurugram, Haryana, India.
Sources & corrections.
Every fact on this page is compiled from cited public sources — follow the "source" links beside each entry. Profile sources: entrackr.com · Last verified 21 Oct 2026. · Report a correction