Xoxoday
Xoxoday was founded in 2012 in Bengaluru as Giftxoxo, a digital/experience gifting startup, by Sumit Khandelwal, Manoj Agarwal, Abhishek Kumar and Kushal Agrawal; Abhimanyu Choudhary later joined as a co-founder. The legal entity is Nreach Online Services Private Limited (CIN U72900KA2012PTC112573). Giftxoxo rebranded to Xoxoday around 2016-2017 as it expanded from gifting into a full rewards, incentives and loyalty SaaS…
Xoxoday: Funding Rounds
| Date | Round | Amount | Investors | Source |
|---|---|---|---|---|
| 14 Jan 2026 | series_c | Undisclosed amount | 57 Stars Apis Partners | source |
| 1 Mar 2025 | private_equity | $70M growth investment | Apis Partners | source |
| 23 Feb 2022 | private_equity | $30M (primary + secondary, majority stake) | Apis Partners Giift | source |
| 4 Oct 2016 | Undisclosed | 12% stake acquired (undisclosed amount) — filer's own "Pre-Series A"-style characterization; source uses neither term | Mahindra Holidays & Resorts India Limited | source |
| 1 May 2013 | seed | Seed (undisclosed amount) | Naveen Kshatriya | source |
Acquisitions
| Date | Acquirer | Acquired | Amount | Source |
|---|---|---|---|---|
| 14 Mar 2022 | Giift | Xoxoday | Undisclosed (majority stake; part of $30M primary+secondary round) | source |
| 25 Jul 2018 | Xoxoday | Blue Bulb | Undisclosed (acqui-hire) | source |
| 14 Jun 2016 | Xoxoday | BookMyInterest | Undisclosed (acqui-hire) | source |
| 27 Jan 2016 | Xoxoday | Actizone | Undisclosed | source |
| 15 Oct 2015 | Xoxoday | Yipeedo | Undisclosed (acqui-hire) | source |
Recent Signals
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14 Jan 2026 · financial
Xoxoday preparing for potential IPO in late 2027 or early 2028 source
News on Xoxoday
No coverage of Xoxoday linked yet.
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How much funding has Xoxoday raised?
Xoxoday has raised $100 Mn across 5 tracked funding round(s), most recently on 2026-01-14. Figures are compiled from cited public sources.
Who are the investors in Xoxoday?
Investors in Xoxoday include 57 Stars, Apis Partners, Giift.
What does Xoxoday do?
Xoxoday was founded in 2012 in Bengaluru as Giftxoxo, a digital/experience gifting startup, by Sumit Khandelwal, Manoj Agarwal, Abhishek Kumar and Kushal Agrawal; Abhimanyu Choudhary later joined as a co-founder. The legal entity is Nreach Online Services Private Limited (CIN U72900KA2012PTC112573). Giftxoxo rebranded to Xoxoday…
Where is Xoxoday headquartered?
Xoxoday is headquartered in Bengaluru, India.
What is Xoxoday's business model?
Xoxoday's core value proposition centers on Unified rewards, incentives and loyalty infrastructure, Global rewards catalog and payouts at scale, Simplify how organizations reward and engage.
How does Xoxoday make money?
Xoxoday's cited revenue streams include Rewards/voucher commerce margin, SaaS platform fees.