Startup Atlas · Consumer Discretionary

Nykaa Sector Top 20

FSN E-Commerce Ventures Limited Mumbai, Maharashtra Founded 2012 nykaa.com ↗

Nykaa (legally FSN E-Commerce Ventures Limited) is an Indian omnichannel beauty, personal care and fashion retailer founded in April 2012 by Falguni Nayar, combining an inventory-led model for beauty/personal care with a marketplace model for fashion across nykaa.com, its apps, and 250+ physical stores. It became India's first unicorn led by a woman founder in 2020 and listed on the…

Falguni Nayar · Founder, Executive Chairperson, Managing Director & CEO Adwaita Nayar · Co-founder & Executive Director; CEO, House of Nykaa and Nykaa Fashion
$33.8 MnTotal funding (tracked)
7Funding rounds
1 Nov 2020Last round
Publicly listed · NSE:NYKAA
₹332.20 +0.33% BSE, as of 04 Sep 26 | 16:00

Valuation

P/E270.46
P/E · TTM1,126.36
P/B53.62

Returns

ROE5.19%
ROCE6.73%

Per share

EPS1.23
Book value6.20

Growth · year on year

Sales-15.11%
Profit-9.76%

Ownership

Promoter holding52.08%

Price and ratios are compiled from the exchange and third-party market data, cached and refreshed through the day — they are not Atlas facts and are not investment advice. Where a ratio is computed on more than one basis (for example standalone versus trailing-twelve-month), each is shown separately rather than averaged into a single number.

23/100
Poor Atlas Score — computed from 7 published figures
How this score is calculated
Measure Value Scores Source
P/E
What the market pays for each rupee of earnings. Lower is cheaper — but a low P/E can also mean the market expects earnings to fall.
Computed on a different basis this reads 1,126.36, which would score 0/100. Scored on the figure shown.
270.46 0/100 BSE
P/B
Price against book value. Most meaningful for banks and asset-heavy businesses; software and consumer brands trade high here for good reasons.
53.62 0/100 Market data
ROE
Return on equity — profit generated per rupee of shareholder capital. Sustained high ROE is the clearest single marker of a good business.
5.19 25/100 Market data
ROCE
Return on capital employed — the same idea including debt, so it is harder to flatter with leverage.
6.73 25/100 Market data
Profit growth
Year-on-year growth in profit. Weighted above sales growth because profitable growth is the harder thing to do.
-9.76 0/100 Market data
Sales growth
Year-on-year growth in revenue.
-15.11 0/100 Market data
Promoter holding
How much of the company its founders and controlling group still own. Higher usually means their money moves with yours.
52.08 100/100 Market data

The Atlas Score is our own arithmetic on the published figures above — nothing is hidden and nothing is bought in. It weighs quality and growth at 30% each, valuation at 25% and ownership at 15%, scoring each measure against fixed bands. Growth blends third-party market data with the fiscal-year figures we file and cite ourselves, so a company we have researched more deeply scores on richer evidence. A measure we could not fetch is left out of the average rather than counted as a zero. It is a summary of the numbers, not a recommendation, not a price target, and not advice about your circumstances.

View Nykaa's live share price on Google Finance ↗

Nykaa: Funding Rounds

Date Round Amount Investors Source
1 Nov 2020 Secondary purchase Undisclosed Fidelity source
2 Jun 2020 Preferential allotment ₹19.6 Cr Sunil Kant Munjal source
1 May 2020 Follow-on equity ₹66.64 Cr Steadview Capital source
1 Apr 2020 Equity round (Unicorn round) ₹100 Cr Steadview Capital source
1 Apr 2019 Growth equity ₹100 Cr TPG Growth source
14 May 2018 Series D ₹165 Cr (~$24.3 Mn) Harsh Mariwala Dalip Pathak Max Ventures Sunil Kant Munjal TVS Capital Funds source
5 Oct 2015 Series B $9.5 Mn TVS Capital Funds Atul Nishar Dalip Pathak Michael Carlos Sharp Ventures source

Acquisitions

DateAcquirerAcquiredAmountSource
12 Aug 2025 Nykaa Nudge Wellness ₹14.26 lakh source
13 Aug 2024 Nykaa Dot & Key ₹265.3 Cr source
13 Aug 2024 Nykaa Earth Rhythm ₹44.5 Cr source
5 Aug 2022 Nykaa LBB (Little Black Book) Undisclosed source
22 Apr 2022 Nykaa KICA Undisclosed source
22 Oct 2021 Nykaa Dot & Key Undisclosed source
12 Apr 2021 Nykaa Pipa Bella Undisclosed source
22 Mar 2019 Nykaa 20Dresses Undisclosed source

Recent Signals

  • 12 Jul 2026 · financial
    Nykaa Q3 FY26 net profit jumps 143% YoY to ₹63.3 crore, revenue up 26.7% to ₹2,873 crore source
  • 12 Jul 2026 · growth-traction
    Nykaa crosses ₹10,000 crore (~$1 billion) revenue milestone in FY26 as profit surges source
  • 16 Jun 2026 · ma-strategic
    Nykaa partners with OpenAI to build AI-native beauty and fashion commerce inside ChatGPT source

News on Nykaa

L Litmus · by Lapaas

See the full business-model breakdown and validation framework for this company.

View Litmus Analysis

FAQs on Nykaa

Who founded Nykaa?

Nykaa was founded by Falguni Nayar, Adwaita Nayar in 2012.

How much funding has Nykaa raised?

Nykaa has raised $33.8 Mn across 7 tracked funding round(s), most recently on 2020-11-01. Figures are compiled from cited public sources.

Who are the investors in Nykaa?

Investors in Nykaa include Fidelity, Sunil Kant Munjal, Steadview Capital.

What does Nykaa do?

Nykaa (legally FSN E-Commerce Ventures Limited) is an Indian omnichannel beauty, personal care and fashion retailer founded in April 2012 by Falguni Nayar, combining an inventory-led model for beauty/personal care with a marketplace model for fashion across nykaa.com, its apps, and 250+ physical stores. It…

Where is Nykaa headquartered?

Nykaa is headquartered in Mumbai, Maharashtra, India.

What is Nykaa's business model?

Nykaa's core value proposition centers on Guaranteed authenticity in a counterfeit-prone category, One-stop beauty + fashion assortment, Omnichannel, touch-and-feel retail, Content- and community-led discovery.

How does Nykaa make money?

Nykaa's cited revenue streams include Beauty & Personal Care (BPC) marketplace + owned-inventory retail, Nykaa Fashion marketplace & inventory sales, Superstore by Nykaa (B2B wholesale), Advertising / ad-tech platform.

Sources & corrections. Every fact on this page is compiled from cited public sources — follow the "source" links beside each entry. Profile sources: www.business-standard.com www.bseindia.com · Last verified 5 Sep 2026. · Report a correction